Pricing intel
Roofing CRM Pricing (What It Actually Costs)
Shop for a roofing CRM and you’ll notice a pattern fast: most vendors don’t publish a real price. You’ll see a "starting at" number, a "custom quote" button, or a base plan that turns out to be one of three or four separate line items once you actually price out a team. Here’s how those pricing models typically work, where the extra cost tends to hide, and what Trussi publishes instead.
Why most roofing CRMs don’t publish a real price
The roofing CRM market leans heavily on sales-assisted pricing: a headline number for the smallest plan, then "contact us" for anything with real functionality. That’s common in B2B software generally, but it means the number in a search ad is rarely the number a real team ends up paying.
The pricing models you’ll run into
Flat per-user: every seat costs the same, regardless of role.
Per-seat by role: a base plan plus a per-user fee that varies depending on whether the seat is an admin, a sales rep, or a field technician.
Quote-only: nothing published beyond an entry tier - everything above it requires a sales call before you see a number.
Where the extra cost usually hides
E-signatures, SMS/texting, customer-facing portals, and measurement-report integrations (EagleView, RoofScope, HOVER) are commonly billed as separate add-ons rather than folded into the base rate. None of that is unusual for the category - it’s just easy to miss when you’re only looking at the headline plan price.
Before you sign
Questions worth asking on the demo
Which of these is billed separately from the base plan: e-signatures, the customer portal, SMS/texting, advanced reporting, or measurement-report integrations?
What does the next tier up cost at our actual headcount, not a hypothetical one?
Is there an onboarding or data-migration fee, and is it negotiable?
What happens to the price at renewal, and can we drop seats if we shrink?
Questions, answered.
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